---
title: Shopify Setup
description: Configure Shopify's Headless channel, Search & Discovery, and optional storefront apps.
type: guide
prerequisites:
  - /docs/getting-started
---

# Shopify Setup



Vercel Shop works with a standard Shopify catalog, but a few free Shopify apps unlock the storefront's full product discovery and merchandising experience.

## Headless

Install Shopify's **Headless** sales channel and create a storefront. This gives you the Storefront API access token used by Vercel Shop and controls which products are available to it.

Enable the template's required [Storefront API permissions](/docs/reference/storefront-api-permissions), then publish your products and collections to the **Headless** channel. Content published only to **Online Store** will not appear in Vercel Shop.

## Search & Discovery

Install the free [Shopify Search & Discovery](https://apps.shopify.com/search-and-discovery) app. Use it to configure storefront filters and complementary product recommendations.

Filters power the collection and search sidebars. Complementary products appear as “Pairs Well With” on product pages; products without recommendations simply omit that section. Shopify provides related product recommendations automatically.

## Shopify Bundles

For fixed product bundles, install the free [Shopify Bundles](https://apps.shopify.com/shopify-bundles) app. Vercel Shop displays bundle contents on product pages and preserves them as grouped items in the cart.

Bundles publish to **Online Store** by default. Publish each bundle to **Headless** as well or it will not appear in the storefront.

## Next steps

<Cards>
  <Card title="Product Setup" href="/docs/shopify/pdp">
    Configure variants, swatches, recommendations, bundles, and product SEO.
  </Card>

  <Card title="Shopify Integration" href="/docs/shopify">
    See how Shopify concepts map to storefront routes and features.
  </Card>

  <Card title="Webhooks" href="/docs/anatomy/webhooks">
    Keep cached storefront data in sync with Shopify Admin changes.
  </Card>
</Cards>


---

For a semantic overview of all documentation, see [/sitemap.md](/sitemap.md)

For an index of all available documentation, see [/llms.txt](/llms.txt)

For agent-facing discovery, including API and MCP surfaces, see [/agents.md](/agents.md)